[Guide] The Social Media Management Maturity Model
Is your organization optimizing its potential on social?
Read the guide
Is your organization optimizing its potential on social?
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...Learn how Brandwatch helped L’Oréal improve their market share by equipping them with deep consumer insights...
...Discover how Brandwatch insights helped Automated Creative and Reckitt smash campaign performance records....
...Brandwatch analyzes social data on marketing, sponsors, and consumer behaviour during the 2019 Women’s World Cup...
...We compare the Southwest Airlines and JetBlue Airways brands on conversation topics, sentiment, and demographics. We also wanted to find out what North American consumers thought of the budget airlines. What do North American consumers think of the region’s leading budget airlines?...
To truly understand the results of your campaign, you need the big picture. Using Nike and other real world examples, we'll take you through the metrics that are important and how to use them. So you’ve invested a lot of time, effort, and capital into a major campaign for your brand or client. It’s...
Nearly two thirds of consumers will purchase from, switch to, or boycott a brand based on its stand on societal issues. At a time when brand loyalty is at an all time low, why are most senior marketers hesitant to take a stand? In this report, we explore the risks and rewards that come with values-b...
In this guide, you'll learn: Why speed to insight is important How organizations at different maturity levels can approach maximizing speed to insight Practical tips for improving how quickly you can generate and act on insights There’s nothing more crucial to outpacing the competition than the spee...
...Discover how Veganz was able to grow from a start-up to Germany's leading vegan food brand with the help of social listening...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
